Bhubaneswar (18th Feb): ATR Media & Entertainment has released its first Odia music video’s Teaser today in social media. the video is Titled as To katha … an incomplete love story..! Odisha’s renowned photographer Asutosh Sahu has made his directorial debut from this music video. ATR Media & Entertainment has roped in all the new talents for the music video. Poorvi Priyanka and Supray Meher has also debuted into music video industry from this video as lead pair.
A motion poster was released by the team three days back.
Poorvi played a supporting role of a sister in a very famous Odia serial “Tulasi” which was telecasted in Colours Odia, and she had done various ramp shows for big brands of Odisha. Supray is a model turned actor and this is his first music video, though he had done various ramp walks in lots of fashion shows
On asking about the experience about the shoot and the music video, Asutosh said ” Its my first music video as a director, and I am thankful to ATR Media & Entertainment for believing in me and my team. Its a complete different theme and the music is very soothing to ears, we as a team have given our 100% and now the ball is in the court of music lovers to decide”.
Further he added that “a professional production house is what a director looks forward to and I never felt that i am working for a local production house. the Production house is very professional and given our team full freedom to show our creativity.”
On his lead pair , Asutosh said Poorvi was very sportive and was very instant in catching my thoughts. Supray being an old friend gave his best shot and was very supportive.
The music is composed by Sourav Sahu and sung by Ollywood singer Sabisesh Mishra. Screenplay is done by Aman Agrawal, who is also the Managing Partner of ATR Media & Entertainment. Cinematography is by Kamal Nayan whereas Editing & VFX is done by the composer Sourav Sahu himself.
The video is released under the banner of “ATR MUSIQUE”.